Native Ad Monetization For Publishers

RevContent powers monetization for first-party content ecosystems. Publishers, media companies, and commerce brands use RevContent to earn from their audiences across websites, email newsletters, mobile apps, and Apple News. RevContent's network includes more than 1,000 direct publisher partners across 4,000+ sites, reaching over 75 million unique users each month.

Trusted by industry leaders

Why publishers choose RevContent

One partner for every channel you own, with ad quality you can stand behind.

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4,000+ sites

Direct partnerships at scale

RevContent works directly with 1,000+ publishers across 4,000+ sites, with no reseller in between.

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4 channels

One partnership, four channels

Web native, web display, email newsletters, and mobile apps, including 700+ Apple News publishers.

See channels →

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100% reviewed

Every ad is reviewed before it serves

RevContent's policy team reviews and approves every ad's image, headline, and landing page before it appears on your pages, protecting your readers and your reputation.

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No minimum

No minimum traffic requirement

Our team reviews every application and approves each domain individually.

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Flexible terms

Flexible contracts

With RevContent, your team can freely work with other revenue solutions to get the most value out of every pixel of your page real estate. One size doesn't fit all, so let's define the best approach together.

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Why ad revenue still matters

63%

Advertising remains central to publisher revenue. In a 2026 Digiday+ Research survey, 63% of publishers said they expect ads to make up more than 40% of their company revenue this year.^[1]

How RevContent works for publishers

1
Apply.
Submit your site. RevContent's policy team reviews every application, with no minimum traffic requirement.
2
Integrate.
RevContent builds your ad units and sends the code. Paste it into your page, or run RevContent through Google Ad Manager, Prebid, or our iOS and Android SDK.
3
Get paid.
Earn on every click and viewable impression. RevContent pays in U.S. dollars by ACH, PayPal, or wire.

Channels

Web native

In-feed and below-article units that match your site's layout.

Web display

Standard IAB banner sizes sold alongside native.

Email newsletters

Native ad units inside every send, built by our Email Monetization team. RevContent monetizes 500+ newsletters.

Mobile apps and Apple News

Ads inside your apps through the RevContent SDK, and on Apple News, where RevContent serves ads on each publisher’s behalf. RevContent serves 700+ Apple News publishers.

Ad formats

Below-article units (fixed height or infinite scroll)RevMoreIAB-size bannersApple News unitsEmail newsletter unitsIn-app unitsBefore You Go (experimental)Explore More (experimental)

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Get To Know RevContent

The Hidden Cost of Heavy Ad Tech: How Page Speed Impacts Publisher Revenue

How Ads Impact Core Web Vitals (CWV): A Technical Guide

Addition by Subtraction: Transform Your Content Recommendation Strategy

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Frequently asked questions

How does RevContent pay publishers?

RevContent pays publishers in U.S. dollars by ACH, PayPal, or wire once earnings reach the payout minimum. U.S. publishers are paid by ACH with a $100 minimum. International publishers choose PayPal ($100 minimum, $2,500 maximum per transfer) or wire ($1,000 minimum). Each publisher sets up a payee profile with bank details and a W-9 (U.S.) or W-8BEN / W-8BEN-E (international) tax form. Learn more: Publisher payment requirements

What is the minimum traffic requirement to join RevContent?

RevContent has no minimum pageview or traffic requirement. Our policy team reviews every application, and each domain is approved separately before ads go live. Sites with illegal, pornographic, or pirated content, or content that promotes illicit drugs, are not eligible. Gambling and weapons content is allowed only where legal. Learn more: Creating a publisher account

Does RevContent work on Apple News?

Yes. RevContent provides ad serving and monetization services to publishers on Apple News, acting on each publisher’s behalf under that publisher’s own Apple News account. Each publisher’s inventory is sold separately with its own insertion orders and ad tags. Apple News is a brand-safe, cookieless environment with stricter creative requirements, and RevContent ad units follow Apple’s ad specifications and content guidelines. RevContent currently serves 700+ Apple News publishers. Learn more: Widget catalog

How is RevContent different from Taboola and Outbrain (now Teads)?

RevContent runs native, display, email newsletter, and in-app ads, including Apple News, through one publisher partnership across 4,000+ sites from 1,000+ direct publishers. RevContent has no minimum traffic requirement and monetizes 500+ email newsletters.

How does RevContent review ads?

Every ad's image, headline, and landing page is reviewed before it runs, usually within 1 to 2 business days. RevContent prohibits nine content categories, including sexually explicit content, deceptive practices, and marketing to minors, and restricts 15 more, such as alcohol, gambling, and politics. Learn more: Prohibited content

What is RevContent's invalid traffic policy?

RevContent filters invalid clicks out of billing and deactivates publishers suspected of sending fraudulent traffic. Filters screen out known bots, data-center traffic, duplicate clicks, and clicks that happen too soon after an impression. Payments for suspected fraud are held pending review, and confirmed fraud forfeits earnings. Learn more: Invalid traffic filters

Looking for more detail on payments, setup, or ad policies? Visit the RevContent Help Center.